Email Service
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Templates

Design, list and manage the HTML emails that live inside a project.

What is the Templates screen?

Templates is where the individual emails inside a project are built and managed. It has three parts: a Dashboard with summary stats for the project's templates, a Template List showing every template as a row you can act on, and a Template Editor for building or changing a template's content.

Why templates?

Templates are the actual email content a campaign sends. Keeping them inside their project, alongside its SMTP setup, means everything a campaign needs — content and sending identity — is in one place.

When would I use this screen?

  • Building a new email design for a project
  • Checking how many templates a project has, and their status
  • Editing an existing template's content
  • Reviewing a template before it's used in a campaign

Before you start

A template belongs to a project, so open the project first — see Projects. If your template needs personalized content (a recipient's name, a link, and so on), it's worth reviewing Variables first.

Reading the Dashboard

The Templates Dashboard shows summary stat cards for the project you're in, giving an at-a-glance count of templates and their state before you drop into the full list.

Total Templates
Active
Draft

Exact stat labels vary by project and by what templates it currently has.

How to create a new template

  1. Open a project

    From Projects, open the workspace you want to add a template to.

  2. Go to the Template List

    This shows every template already in the project.

  3. Start a new template

    Use the create action on the Template List to open the Template Editor.

  4. Build the content

    Design the email in the editor. Use Variables where you want content to be personalized per recipient.

  5. Save

    Save the template so it appears in the Template List and becomes available to a campaign.

The Template List

Each row represents one template in the project, with an Actions menu for options such as viewing or editing the template.

Example

Belongs to
A Project
Built in
Template Editor
Personalized with
Variables
Used by
Campaign

Common problems

Problem
A variable in a template isn't being replaced with real data when a campaign sends.
How to fix it
Confirm the variable name in the template matches one defined under Variables, and that your Leads data has a value for it.

FAQs

Can I duplicate a template?
This documentation doesn't confirm a duplicate option — check the Actions menu on a template's row in the Template List.
What happens to a template already used in a sent campaign if I edit it afterward?
Not confirmed in this documentation — check with your account admin if you need certainty before editing a template tied to a completed campaign.
Projects